The Holistic Product Framework

Choose products with purpose.

Steal the system for how Diana chooses the products she works with and recommends.

COME BEHIND THE SCENES WITH THE HOLISTIC HAIR EXPERT.

I created The Holistic Product Framework to help with one of the most common questions that I get - how do you choose which products to use? 

You'll watch as I screenshare my process, working through product websites, what I look for from brands and product pages, and specific warning signs for misleading information.

I've also added a workbook to go along with the video so that you can truly take my list of criteria and apply it to the products that you're using to see how they do.

The Holistic Product Framework is a high level resource, so I won't be going into every ingredient detail or toxins to avoid. This resource is a great place to start expanding your awareness to cut through the noise and choose aligned products, or for seasoned stylists that want to make decisions easier.

Not sure where to start when choosing products?

Get access to the exact checklist that I use when I'm asked if I'd recommend a product, and when I'm looking at using a product line myself.

Watch three full walk throughs in real time of haircare lines - one that doesn't meet my requirements, one that does, and one that has some really common misleading information.

Follow the prompts to see if the products you're using right now pass the test! And continue to use the workbook for all future decisions.

Instructor(s)

Diana Osborne

Holistic Hair Expert

With almost 20 years in the ​hair industry and a decade ​of experience in clean ​haircare, Diana is out to change the world. ​She is a wealth of experience (and passion), from building out a holistic salon, ​launching a successful e-commerce shop, and now as a ​international educator, supporting other business owners to see what is possible.

Get the checklist ✓

FAQ

  • Will you tell me what products to use?

    I will share the products I use, examples of why I use them (and why I don't use some too). This resource is not meant to tell you what to use, but rather show you how to choose the aligned ones for yourself. It's made this way since we may live in different areas, have access to different product lines and also want to offer different price points on products.

  • Will you go into what toxins to avoid?

    We will touch on some of the ingredients and Diana's thoughts on them, however, this course doesn't go into toxins to avoid. The reason for this is that it is a nuanced subject that requires more information on our detox systems, what makes something toxic, and how toxins interact with our body. All this is covered in the Holistic Hairstylist Course, Module 2.

  • How long is the course?

    There is about 30 minutes of video lessons, and then multiple text lessons as well. You'll also have the chance to go through your own products, timing for this may vary. It can take anywhere from 45 minutes to 2 hours approximately.

  • How is the course structured?

    There are three videos, and workbook to go along with it in Notion.

  • Does my access to the course expire?

    No, you get lifetime access.

  • Why do you charge in USD?

    We charge in USD as most of our students are located in the US. If you're Canadian, rest assured, the cost of the course was priced in Canadian dollars and then converted to USD for ease.